Ray and Shine 2 are elegant activity and sleep trackers that encourage and inspire you to live a more active life. You can find out how active you are every day, and set goals to improve.
I worked passionately with a team of talented designers, product managers, data scientists, and engineers designing Misfit across iOS and Android.
EXPERIENCE STRATEGY & VISION
Misfit 2.0 is a new redesign of the Misfit app. It was our big release for 2014 and set us up for success in the coming years.
To the average user, one might explain the value of our new app in these words:
- Simplify your life
- Easier syncing, more beautiful data visualization, simpler navigation
- Rest easy
- A wake up to a morning dashboard to see how you slept
- Make progress
- See your activities throughout the day in your story
- Keep up with your friends
- Better comparison with a friend over time, not just today
Everything else is secondary to the above values. If it doesn't help with the above, we should consider moving it to fast-follow.
I created frameworks and prototypes to share the vision, design principles and content strategy. This helped to evangelize ideas, gain alignment and drive decision making.
PLANNING & SCOPE DEFINITION
I defined the product with my project manager. I evangelized customer goals and balanced business goals.
OVERSIGHT & COORDINATION
I designed across and collaborated with two UX designers and our PM to translate product features.
DESIGN EXECUTION & VALIDATION
I executed journeys, wireframes, prototypes and design specs for iOS and Android.